Today, Play MPE® released a substantial update to its music promotion distribution tool, Caster. Full-service users are now able to select Play MPE®’s managed lists from within Caster as opposed to having to manually type in requests to be activated by an account representative. This new feature allows for a more efficient user experience and workflow for both the client and Play MPE®’s Operations team. Managed Lists have also been rebranded as ‘Packaged Lists’ which are segmented by territory, music genre, and radio format. This time-saving tool also provides descriptions of each Package which highlight the type and quantity of verified recipients included. Caster has also been updated to make it easier for full-service users to choose stream-only or enable download permissions.
